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Digital transformation

Optimize customer experience to create happier customers and increase revenue.

What is Digital Transformation?

Digital transformation is the process of changing how an enterprise leverages technology, people and processes to improve business performance and embrace new business models. This transformation is cultural in nature and affects all elements of the business including sales, marketing, operations and customer service and is typically accompanied by a move to modern cloud technologies.

Leverage Dynatrace to digitally transform your business:

  • Increase agility by accelerating the adoption of modern technologies like containers and serverless
  • Improve productivity with a single platform powered by AI to simplify operations
  • Optimize customer satisfaction with complete insights into the customer experience of your web and mobile applications
  • Increase innovation by automating manual tasks to free time for modernization
  • Accelerate application release cycles with intelligent automation and application security across the development lifecycle
  • Reduce risk and free time for innovation with automated security vulnerability detection and pro-active remediation

Customer experience above all else

Today, consumers are in control of their interactions with businesses.

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FREE EBOOK

5 key trends shaping the future of digital transformation

Digital transformation has emerged as the compass guiding organizations toward a more agile, efficient, and customer-centric future. But digital transformation is a complex process that involves integrating new technologies into an organization’s operations and requires a holistic shift in how organizations work and communicate.

This ebook explores five emerging trends that are helping organizations boost the efficiency and effectiveness of their digital transformation initiatives including:

  • A composite AI approach
  • Cloud-native architecture
  • An observability approach to security
  • Real-time insight into the customer experience
  • Answer-driven automation

Get the eBook

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Best-in-class observability through an open, AI-powered platform

From application and infrastructure monitoring to digital experience and application security, our platform leverages unified AIOps at its core to simplify cloud operations, automate DevSecOps, and integrate with all major cloud platforms and technologies.

The Dynatrace platform

Optimize every single customer journey with Dynatrace

Dynatrace helps business, operations and development to manage the complexity of the digital age.

  • Gapless data
  • Big data analytics
  • Artificial intelligence

Dynatrace provides a common language for all aspects of the digital performance. Hear from some of our market-dominating customers what they have to say about the role of performance and customer experience in their transformational journey.

Accelerating our digital transformation is top priority for us, and Dynatrace is the killer app to help us achieve this.
Suresh Viswanathan Chief Operating Officer, TSB