Monitor, analyze, and boost customer experience

Dynatrace simplifies the complexities of digital end user experience monitoring

As we added new digital revenue streams, it was imperative that we continued to deliver excellent customer experiences and we knew Dynatrace could provide the insights we needed.

Mark Forrester Digital Readiness Manager, Mitchells & Butlers

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What is customer experience and why does it matter?

Customer experience is the impression, that your customers and end users have of your brand, including all user interactions with web pages, mobile and web applications or other native/hybrid mobile apps. A positive customer and end user experience is a substantial way to drive revenue and gain customer loyalty. With Dynatrace you have the ability to see all you applications like your customers do. This insight is a key ingredient to stay competitive in today's market.

Understand how your applications’ performance impacts your bottom line

To drive revenue, organizations know the key to success is to evaluate applications from a strategic advantage and ensure the digital user experience is positive.

Dynatrace gives you the ability to see applications the way your customers and end users do, which allows teams full operational insight. This insight is the key ingredient to stay competitive in today's market.

Awareness into where performance matters most
Know each customers journey and interactions with your application
Prioritize performance optimization based on real digital business outcomes
Better collaboration with IT around a common language based on digital experience

DEM - Digital Experience Overview - Dynatrace screenshot

Comprehensive dashboards makes it easy to compare User experience, Bounce rate, Conversion rate, and traffic across all channels.

Get a complete overview of your customer satisfaction and business outcomes per channel.

We are in the middle of a digital revolution

MIT Technology Review and Dynatrace teamed up to examine how Digital Performance Management allows business and IT teams to measure customer experience.

Proactively monitor end user experience

Don't get caught off guard! Dynatrace analyzes each customers digital journey in real-time to evaluate satisfaction.

Simulate web visits and mobile app usage to resolve problems before they affect your customers with Dynatrace synthetic monitoring
Deep dive into each action and isolate performance issues instantly
Complete view across all your web pages and native/hybrid mobile apps

Dynatrace synthetic monitoring emulates all major desktop and mobile browsers to comprehensively simulate real customer journeys from thousands of locations around the world.

Performance of hosts comparison benchmark Dynatrace screenshot

Benchmark your site’s performance against your competition to understand exactly where you stand.

Improve customer experience with actionable insights from segmentation and user-behavior analytics.

Fast complaint resolution is key to customer satisfaction

With the rise of social media, users hold all the power. A disappointing user experience can be detrimental to your brand.

End users don't want websites and web applications that are slow or worse crash
Delays can result in almost 50% abandonment
Research shows fast and fluid online interactions translate into positive and engaging experiences
A positive end user experience protects your brand and preserves customer loyalty

Obtaining real user experience is vital for companies doing business online. Dynatrace recognizes the challenges of the multi-channel customer experience and the need for a user-centric approach for modern web and mobile applications.